Which grand strategies has Netflix used in the past, especially during the time period our case describes? Evaluate the success of these strategies.

Netflix Inc. Read Case 27: The 2011 Re branding/Price Increase Debacle

Answer the following questions in a PowerPoint presentation consisting of 10-15 slides, and provide an engaging presentation with rich speaker’s notes and a proper case analysis.

  • Describe the current state of the industry within which Netflix operates and identify any opportunities or threats facing industry players.
  • Which grand strategies has Netflix used in the past, especially during the time period our case describes? Evaluate the success of these strategies.
  • Which Grand Strategy is Netflix currently using? Explain your answer in relation to the Grand Strategy Selection Matrix.
  • Provide at least two recommendations for Netflix to be successful in the present state of the industry.
  • Find a comparable company and demonstrate some of the opportunities and challenges that company may encounter applying similar strategies.

Please use two more sources in addition to the provided case study.

Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.

Grading Rubric

Total Possible Score: 5.00

Describes Current State of the Industry that Netflix Operates In

Total: 0.76

Distinguished – Comprehensively describes the current state of the industry in which Netflix operates in, identifying opportunities and threats to industry players. The description substantially uses many relevant examples.

 

Proficient – Effectively describes the current state of the industry in which Netflix operates in, identifying opportunities and threats to industry players. The description uses many relevant examples.

 

Basic – Briefly describes the current state of the industry in which Netflix operates in, identifying opportunities and threats to industry players. The description uses some relevant examples, but are not relevant

 

Below Expectations – Attempts to describe the current state of the industry that Netflix operates in, identifying opportunities and threats to industry players. However, the description lacks use of relevant examples.

 

Non-Performance – The current state of the industry that Netflix operates in is either nonexistent or lacks the components described in the assignment instructions.

Outlines Grand Strategies Netflix Used in the Past During the Relevant Time Period and Evaluates the Success of these Strategies

 

Total: 0.76

 

Distinguished – Comprehensively outlines the grand strategies Netflix used in the past, during the relevant time period, and thoroughly evaluates the success of these strategies. The outline substantially uses relevant examples and information.

 

Proficient – Outlines the grand strategies Netflix used in the past, during the relevant time period, and evaluates the success of these strategies. Minor details are missing.

 

Basic – Briefly outlines the grand strategies Netflix used in the past, during the relevant time period, and minimally evaluates the success of these strategies. Relevant details are missing.

 

Below Expectations – Attempts to outline the grand strategies Netflix used in the past, during the relevant time period, evaluates the success of these strategies. However significant details are missing.

 

Non-Performance – The grand strategies Netflix used in the past during the relevant time period is either nonexistent or lacks the components described in the assignment instructions.

Describes the Grand Strategy Netflix is Currently Using

 

Total: 0.76

 

Distinguished – Comprehensively describes, using the grand strategy Selection Matrix, what Grand Strategy Netflix is currently using.

 

Proficient – Effectively describes, using the Grand Strategy Selection Matrix, what Grand Strategy Netflix is currently using.

 

Basic – Briefly describes, using the Grand Strategy Selection Matrix, what Grand Strategy Netflix is currently using.

 

Below Expectations – Attempts to describes, using the Grand Strategy Selection Matrix, what Grand Strategy Netflix is currently using.

 

Non-Performance – The Grand Strategy Netflix is currently using is either nonexistent or lacks the components described in the assignment instructions.

 

 

 

Recommendations for Netflix to be Successful in the Present State of the Industry

 

Total: 0.76

 

Distinguished – Provides two appropriate recommendations for Netflix to be successful in the present state of the industry, comprehensively explaining why these recommendations will help Netflix.

 

Proficient – Effectively provides two recommendations for Netflix to be successful in the present state of the industry, explaining why these recommendations will help Netflix.  Recommendations are slightly inappropriate.

 

Basic – Briefly provides two recommendations for Netflix to be successful in the present state of the industry, partially explaining why these recommendations will help Netflix.  Recommendation are not appropriate.

 

Below Expectations – Attempts to provide two recommendations for Netflix to be successful in the present state of the industry.  However, the explanation as to why these recommendations will help Netflix is lacking.

 

Non-Performance – The two recommendations for Netflix to be successful in the present state of the industry is either nonexistent or lacks the components described in the assignment instructions.

 

 

 

Select a Comparable Company in the Same Industry and Demonstrate the Same Opportunities and Challenges it Would Face Using Netflix’s Strategies

 

Total: 0.76

 

Distinguished – Selects a highly comparable company in the same industry and substantially demonstrates the same opportunities and challenges this company would face using Netflix’s strategies.

 

Proficient – Selects a comparable company in the same industry and effectively demonstrates the same opportunities and challenges this company would face using Netflix’s strategies.

 

Basic – Selects a somewhat comparable company in the same industry and briefly demonstrates the same opportunities and challenges this company would face using Netflix’s strategies.

 

Below Expectations – Attempts to select a comparable company in the same industry and attempts to demonstrate the same opportunities and challenges this company would face using Netflix’s strategies.

 

Non-Performance – The selection of a comparable company in the same industry and demonstrate the same opportunities and challenges it would face using Netflix’s strategies is either nonexistent or lacks the components described in the assignment instructions.

 

 

 

Quantitative Literacy: Representation

 

Total: 0.20

 

Distinguished – Proficiently converts pertinent information into an insightful mathematical representation in a way that contributes to a further or deeper understanding.

 

Proficient – Competently converts pertinent information into an appropriate mathematical representation.

 

Basic – Converts information, but the outcomes are only partially appropriate or accurate.

 

Below Expectations – Attempts to convert information, but the outcomes are inappropriate or inaccurate.

 

Non-Performance – The assignment is either nonexistent or lacks the components described in the instructions.

 

 

 

Quantitative Literacy: Application/Analysis

 

Total: 0.20

 

Distinguished – Uses the quantitative analysis of data as the foundation for profound and thoughtful judgments, drawing perceptive, competent conclusions from this work.

 

Proficient – Uses the quantitative analysis of data as the foundation for competent judgments, drawing rational and proficient conclusions from this work.

 

Basic – Uses the quantitative analysis of data as the foundation for conceivable judgments, drawing ordinary conclusions from this work.

 

Below Expectations – Uses limited quantitative analysis of data as the foundation for basic judgments and fails to draw reasonable conclusions from this work.

 

Non-Performance – The assignment is either nonexistent or lacks the components described in the instructions.

 

Written Communication: Control of Syntax and Mechanics

 

Total: 0.20

 

Distinguished – Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors and is very easy to understand.

 

Proficient – Displays comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains only a few minor errors and is mostly easy to understand.

 

Basic – Displays basic comprehension of syntax and mechanics, such as spelling and grammar. Written work contains a few errors which may slightly distract the reader.

 

Below Expectations – Fails to display basic comprehension of syntax or mechanics, such as spelling and grammar. Written work contains major errors which distract the reader.

 

Non-Performance – The assignment is either nonexistent or lacks the components described in the instructions.

 

Written Communication: SPA Formatting

 

Total: 0.20

 

Distinguished – Accurately uses SPA formatting consistently throughout the paper, title page, and reference page.

 

Proficient – Exhibits SPA formatting throughout the paper. However, layout contains a few minor errors.

 

Basic – Exhibits limited knowledge of SPA formatting throughout the paper. However, layout does not meet all SPA requirements.

 

Below Expectations – Fails to exhibit basic knowledge of SPA formatting. There are frequent errors, making the layout difficult to distinguish as SPA.

 

Non-Performance – The assignment is either nonexistent or lacks the components described in the instructions.

 

Written Communication: Page Requirement

 

Total: 0.20

 

Distinguished – The length of the paper is equivalent to the required number of correctly formatted pages.

 

Proficient – The length of the paper is nearly equivalent to the required number of correctly formatted pages.

 

Basic – The length of the paper is equivalent to at least three quarters of the required number of correctly formatted pages.

 

Below Expectations – The length of the paper is equivalent to at least one half of the required number of correctly formatted pages.

 

Non-Performance – The assignment is either nonexistent or lacks the components described in the instructions.

 

Written Communication: Resource Requirement

 

Total: 0.20

 

Distinguished – Uses more than the required number of scholarly sources, providing compelling evidence to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

 

Proficient – Uses the required number of scholarly sources to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

 

Basic – Uses less than the required number of sources to support ideas. Some sources may not be scholarly. Most sources on the reference page are used within the body of the assignment. Citations may not be formatted correctly.

 

Below Expectations – Uses an inadequate number of sources that provide little or no support for ideas. Sources used may not be scholarly. Most sources on the reference page are not used within the body of the assignment. Citations are not formatted correctly.

 

Non-Performance – The assignment is either nonexistent or lacks the components described in the instructions.

 

 

EASE NOTE: NO RECYCLED PAPERS, NEEDS TO 100% ORIGINAL,

HAS TO BE A POWER POINT PRESENTATION.

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