The Strategic Management Cycle

For your case assignment this session the organization you will be reviewing is Dish.  You will be considering how this organization competes within a very competitive industry.

After reviewing the book section, presentation materials, and additional readings, consider the organization’s mission/vision/values and key stakeholders and discuss the organization’s position and niche in the competitive environment.

Make sure you present the company’s mission, vision, and/or values (whatever the company makes available to the public along these lines), and discuss the company’s most important primary stakeholders. Indicate whether you believe the company’s mission, vision, and/or value statements are in alignment with stakeholder needs. That is, does the organization treat key stakeholders in a fashion that is in alignment with its posted mission/vision/values?

Also, is the organization’s mission/vision/values in alignment with the volatile environment in which it competes?

Assignment Expectations

Your case assignment should be a minimum of 4 pages in length.

You are required to use APA formatting and you are required to cite and reference your sources.  There should be a minimum of three reputable sources cited and referenced in your paper.

Please make sure you review the assignment rubric prior to writing your assignment.



Backgroud Information

Here are a few articles that provide more of an overview of strategic management:

Nag, R., Hambrick, D. C., & Chen, M. (2007). What is strategic management, really? Inductive derivation of a consensus definition of the field. Strategic Management Journal, 28(9), 935-955.  Retrieved from Trident University Library.

Harrington, R. J., & Ottenbacher, M. C. (2011). Strategic management. International Journal of Contemporary Hospitality Management, 23(4), 439-462. Retrieved from Trident University Library.

Here are a couple presentations that also provide an overview of strategic management:

Pearson Custom (2014), Strategic Management Process and Organizational Strategies.  Retrieved from:

Pearson Custom (2014), Strategic Management and Planning Techniques. Retrieved from:

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