This assignment provides you with an opportunity to complete three major items: a cover letter and a professional strengths, weaknesses, opportunities, and threats (SWOT) analysis.  I am going to do my resume, so I am not asking for this to be done.  I want the cover letter and SWOT analysis done related to Marketing.


The cover letter should be a three paragraph memo that has been tailored to a specific job that interests you (in Marketing).


The SWOT analysis (in Marketing) should address your professional strengths, weaknesses, opportunities, and threats. Bullet points are acceptable for the SWOT analysis; however, they must be detailed.


Again, the cover letter must include three paragraphs. The SWOT analysis must thoroughly address each of the four parts of the analysis (professional strengths, weaknesses, opportunities, and threats).


Be sure to have the major items in the proper sequence: first, the cover letter and the SWOT analysis. Format each major item as you wish; however, be sure the details are professional and legible. Save both within one word-processing document (e.g., Word) before submitting.

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