How might a SWOT analysis be used by an entrepreneur either at the pre-start-up stage or within the actual start-up of the company?

How might a SWOT analysis be used by an entrepreneur either at the pre-start-up stage or within the actual start-up of the company? Apply this to a company (Apple, Inc.) that you would be interested in starting in the future.

References

 

Berry, T. (n.d). SWOT analysis examples. Retrieved from http://articles.bplans.com/swot-analysis-examples

 

 

NetMBA. (n.d.). SWOT analysis. Retrieved from http://www.netmba.com/strategy/swot

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