DOLLAR GENERAL STRATEGIC PLAN… Use the attached template as a guide to write the essay.


Make sure you use adequate, credible and reliable APA source citations to support your work.

The plan is your own creative document. You may review the sample plans shared in the resource section and use them as a guide in developing your strategic plan. Please keep in mind that you must still meet the 20% similarity scan requirements upon submission. DO NOT SIMPLY COPY AND PAST MATERIAL FROM THE COMPANY WEBSITE.



**must be a company traded on the NYSE or NASDAQ**




Strategic Plan must include the following:

  • Proper APA format with headers, in-text references, reference page, 1′ margins
  • Executive Summary
  • Company Overview (with ticker symbol)
  • Company History
  • Products and or services
  • Operations
  • Vision
  • Mission Statement
  • Corporate Values & Culture
  • SWOT Analysis
  • Competition
  • Management team/Leadership
  • Financial Outlook
  • Strategies
  • Conclusion
  • min 5 scholarly resources



Please note that pictures/charts/graphs, etc will not count toward page min requirements. The submittal is to be in essay format – NOT LIST or BULLET format.

Do not skip pages (only full pages count); plan should flow continuously. Pictures/Charts/Graphs/etc. are to go into the “appendix” and will not count toward page min requirements

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