Define WHY the stakeholder group is important to your change or transformation ideas citing EXAMPLES.

Empowering People to Act:

Identify a situation requiring change or requiring sponsorship or support of an initiative. The power of PERSUATION is important, but it does not always translate into action. You may be able to persuade people to see things differently, but action is needed. An essential leadership skill is the ability to empower people to take necessary ACTION to help move the transformation or change ahead.

For your selected initiative:
1.Identify two stakeholder groups and describe how you plan to “empower” them to ACT.
2.What ISSUES may be standing in the way of action: Culture? Organizational structure? Those Resistant to Change?
3.Define WHY the stakeholder group is important to your change or transformation ideas citing EXAMPLES.
4.Contrast with explanation of the CHALLENGES you will face should you fail to empower the desired action.
5.Include a brief summary of the forms of COMMUNICATION you plan to use to convey messages to the group.

Case scenario:
1.Your two stakeholders are: your employees and investors.
2.Situation: expansion into global market.

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