Assuming that you are a purchasing manager for a manufacturing company that makes and sells consumer products in a highly competitive marketplace, which two aspects of the materials handling process do you feel have the greatest effect on customer satisfaction?

3. (TCO 3) Along with profitability, customer satisfaction has been said to be one of the two primary objectives of those who manage materials systems. Assuming that you are a purchasing manager for a manufacturing company that makes and sells consumer products in a highly competitive marketplace, which two aspects of the materials handling process do you feel have the greatest effect on customer satisfaction? Provide justification for your choices. (Points : 20)

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